What should you charge for a 3D print?

Work from the amount you keep after costs. Item revenue and shipping charged both count toward order revenue. Subtract the cost to make the items, pack them, ship them, and collect payment. The break-even and target prices use the same assumptions as your estimate.

Profit = item revenue + shipping charged − production − packaging − postage − fees

Profit margin = profit ÷ order revenue

For a $12 item that costs $2.84 to make and $0.75 to pack, an example 10% fee plus $0.30 costs $1.50. With no shipping in that example, estimated profit is $6.91 and the 30% margin price is $6.49. The model applies the percentage fee to all order revenue and adds any fixed fees.

Using the Etsy U.S. fee example

The preset combines the 6.5% transaction fee with U.S. Etsy Payments processing of 3% plus $0.25 per order, and budgets $0.20 per item for listing or quantity fees. The example models item revenue and shipping before tax. Etsy may charge processing on tax, and your effective fees can change with ads, relisting, regulatory fees, currency conversion, and other charges. Use your fee statement to adjust the inputs.

Common questions

What’s the difference between margin and markup?

A $10 profit on a $30 sale is a 33.3% margin. If that item costs $20 and there are zero fees, the same $10 profit is a 50% markup on the $20 cost. The target field uses margin.

How do I handle free shipping?

Set shipping charged to zero and enter what you pay for postage in the shipping cost field. The target item price will include that cost.

Why is my target price blank?

If the selling fee percentage and target margin add up to 100% or more, the model has no revenue left to cover your other costs. Lower one of those percentages.

Does profit include taxes and overhead?

This is estimated order contribution after the costs you enter. Use a separate budget for expenses like software subscriptions, returns, and taxes on your business income.

References